How do consumers make travel decisions – from inspiration to booking?
Browsing across multiple screens has become the new normal for everyday life – so that…
Snapchat Partners Will Target Ads Based on Offline Behavior
Snapchat users may soon notice a more personalized touch to the ads they see. Snap…
Facebook Takes a Cue from Snapchat with New Profile Frames
Facebook is releasing a new tool that will allow anyone – including Facebook Page owners…
Tips for Planning a Holiday Influencer Campaign
As the holidays approach, it is an opportune time to work with influencers to achieve…
Why You Should Use Cinemagraphs in Facebook Ads
Not quite a photo, not quite a video, a cinemagraph is a captivating way to…
How do I drive traffic to my YouTube videos?
With so many social networks competing for your time and budget, you need to be…
What’s the Deal with Ad Blocking?
Ad blocking is not a new phenomenon – there have long been different software options…
Goodbye, Online Ads; Hello, Influencer Marketing
It’s a dirty little secret that no one in marketing wants to admit: we all…
Is Whisper the New Secret Success in Advertising?
Whisper, an anonymous app that allows users to post thoughts on everything from relationships and…
Instagram Opens Advertising To All: What This Means for Brands
After nearly 18 months of testing, Instagram announced this week it's ready to open paid…