Video

15 Ways to Use Periscope in Your Business

periscope-logo

We at MtoM are big fans of Periscope and utilize it frequently for our clients. It is a great way to connect with your audience in real time and to share information with your followers. We recently posted about How Periscope & Meerkat Can Liven Up Your Marketing and wanted to follow it up with this infographic…

Read More

Video in Marketing Strategy: 2015 & Beyond

If you spend any part of your day killing time on the Internet, it won’t surprise you to hear that video reigns supreme in the content hierarchy. Video is the type of content that people seek out and engage with – for news, information and entertainment – and it’s only becoming more popular. As I…

Read More

Influencers + Professional Videographers= Awesome!

video influencers

As marketers we all know that video is a very important part of our content strategy and we are gearing up for it to become even more important in 2016. According to Cisco VNI, consumer internet video traffic will go from 64% in 2014 to surpass 80% by 2019. Marketers are responding by shifting television…

Read More

More Streaming Video! Facebook Launches Live for Verified Celebrities

Yesterday Facebook launched their own live streaming video service, “Live,” as part of their Mentions app which is only available to verified celebrity accounts. The service places Facebook in competition with Twitter’s Periscope and Meerkat which both launched earlier this year. We are excited for the possibilities of utilizing this feature with verified influencers in our campaigns.…

Read More

How to use live video streaming for your business

Periscope, Twitter’s live video streaming app, launched last week to much fanfare. Like Meerkat, a similar app, it enables you to broadcast live video from a mobile device, in real time, to the world or to a private invite-only audience. The app requires iOS and is optimized for iPhones (see details on iTunes’ app store…

Read More

How to Make Great Videos for Your Business

These days, topnotch video content is considered key to successful online customer engagement. A great video spot is not only a surefire way to drive traffic to your website, it can help build brand awareness and set you apart from the competition. It can also help boost sales. Any content marketing strategist worth his or…

Read More

MtoM Video Minute

We love that 2015 is ushering in advertising with kindness and love. Ad campaigns like McDonald’s Pay With Lovin’ have connected with Millennials. Learn more about these campaigns and this movement in today’s AdWeek article.

Read More

MtoM Video Minute

Check us out today with Christine, Megan, and Rissa. We are covering a few topics today on the MtoM Video Minute. Google has announced that they are splitting Google+ into Photos and Streams. What will this mean for Google+ in the long run? Christine has published an article on LinkedIn about the importance of video…

Read More

MtoM Video Minute

Daily video update from MtoM CEO, Christine Wilson, on social media and digital marketing news. Have you joined the great debate? Is the dress white and gold or black and blue? Learn more about why there is a division in the way people see the color of this dress. Facebook has added a relevancy score…

Read More