3 Common Misconceptions about Influencer Marketing
Brands are continuing to see the value in influencer marketing. In Linquia’s State of Influencer…
Strong Feelings on the Snapchat Redesign: A Lot of Hate, A Little Love
Snapchat users are not holding back on their opinions of the app’s new design. More…
How to Avoid the “Fake Follower” Trap in Influencer Marketing
Finding the right influencers to partner with your brand is no simple feat. You have…
Facebook to Launch Video Creator App This Year
Later this year, Facebook will launch a new app that will make it easier for…
Why Micro-Influencers Are Better for Your Brand
A “bigger is better” mentality often prevails when planning influencer marketing campaigns. We aim for…
Are You Looking at the Influencer Marketing Long Game?
Most savvy marketers don’t need to be sold on the value of influencer marketing. The…
Influencer Infused Events
Last week I was standing in a room full of excited influencers as they looked…
FTC Cheat Sheet
As sponsored influencer content becomes a more mainstream marketing strategy, the Federal Trade Commission (FTC)…
Tips for Planning a Holiday Influencer Campaign
As the holidays approach, it is an opportune time to work with influencers to achieve…
Partner with Influencers to Grow Your Snapchat Followers
Partner with Influencers to Grow Your Snapchat Followers It’s clear that Snapchat is an increasingly…