Industries · Nonprofits
Every marketing dollar is a dollar someone gave to your mission. We plan like it.
We run social, email, paid media, creators, video, and websites for nonprofits across the country, from a donor program on the National Mall to statewide health campaigns in Colorado and Oklahoma. We're very aware of budget constraints, and we help with grants when you need it. We make digital make sense.
Recent results
Sources: Trust for the National Mall Meta Ads via Agency Analytics, February 1 to October 12, 2026; repro46 Meta Ads via Agency Analytics, March 1 to October 12, 2026, and Google Ads, March to May 2026; Children's Museum of the Lowcountry GA4, August 2025 to July 2026.
Sound familiar?
Marketing competes with the mission for every dollar, and a big-agency retainer was never an option.
What we do: Work scoped to what you can spend, with Google Ad Grants, in-kind placements, and free tools doing as much of the lifting as possible.
Restricted funding comes with a window, a geography, and a report your funder will actually read.
What we do: We help with the grant pieces when you need it, and set up the tracking before launch so the results are there when the report is due.
Different people, different vendors, and no way to tell which channel brought in the donor.
What we do: One plan across every channel, with donations and sign-ups tracked back to the campaign that earned them.
The work
Donor programs, statewide health campaigns, advocacy video, and the everyday social and email that keep a community engaged.
Donor growth
We run the Trust's social media, paid social, creator partnerships, and email as one program built to turn people who love the Mall into Friends of the National Mall donors.
Since February 2026, Meta ads have driven 243 tracked donations worth $10,346, and creator content has earned 84,850 views.
Statewide health program
For FreeBC, a free birth control program now open to everyone in Colorado, we run Instagram and paid social on Meta, Snapchat, and TikTok, plus Google Search and English and Spanish Spotify audio, alongside a creator program.
We also built the campaign landing pages, including a quiz that matches visitors to birth control options.
Advocacy video
For repro46, an Oklahoma advocacy organization, we produce testimonial videos, from production briefs and storyboards to the final edit, and run them on Meta and YouTube.
Magon's Story has reached more than 680,000 Meta impressions and 153,684 YouTube views.
Children's museum
Brand, website, ticketing, social, and ads for a children's museum in Charleston.
From July to September 2026, Meta ads drove 420 ticket and membership purchases, up 141% from the same months in 2025.
Festival video
Video for the National Cherry Blossom Festival, including a sponsor video and video ads that ran on Metro.
Social and email
Some of our longest relationships are with community nonprofits in Northern Virginia and beyond, where a small team needs a marketing partner that understands the mission.
A charitable pharmacy in Falls Church serving uninsured Northern Virginians. Social media on four platforms, weekly video, seasonal Facebook ads, website updates, a Giving Tuesday content shoot, and a new-patient survey in English and Spanish.
A Colorado youth suicide prevention nonprofit. A social media strategy to grow its audience, drive web traffic and donations, and promote its film, game, and parent panels.
A Northern Virginia community for adults with developmental disabilities. Social media and email strategy, monthly reporting, and fundraising materials for the board, including a PSA video.
Client work shown with permission.
What we do
Take the whole program or take the piece that's on fire. Most nonprofits start with one piece and add the rest as the results come in.
Channel management, community, and a content calendar built around your programs, events, and giving days.
Meta, Google, Snapchat, TikTok, and audio, plus Google Ad Grants setup and compliance.
Creators and ambassadors who extend a campaign to the people you're trying to reach.
Video, photography, graphics, and email, including donor appeals and testimonial video.
Donation pages, landing pages, quizzes, and the tracking that ties a gift to the campaign behind it.
Help with grant applications and funder reports when you need it: the campaign plan, the budget, and the results.
Search and AI visibility
Donors and volunteers ask ChatGPT and other AI engines which organizations are doing good work on a cause, and where to help nearby. If your nonprofit isn't named in the answer, you're not in the running.
Answer engine optimization, run alongside traditional SEO, is how you grow AI visibility: structured content and clean site data, so the engines can find you, understand you, and cite you.
Why MtoM
We're very aware of budget constraints. We'll tell you the one or two things that will move donations or sign-ups most for what you can spend, and use Ad Grants and free tools wherever they work.
When a grant is on the line, we help with the pieces that touch marketing: the campaign plan, the budget, the tracking, and the results your funder asks for.
Every campaign is tracked to a donation, sign-up, or purchase wherever it can be, and reported with a platform and a date range behind every figure.
Before you book
Yes. Many of our nonprofit relationships started with one piece, a social retainer, a single campaign, or a giving-day push, and grew from there. On the call we'll name the piece that moves donations or sign-ups most for your budget.
We do, including the compliance rules that get grant accounts suspended. We run grant and paid search together so they don't bid against each other.
Yes. We help with the marketing side of grant applications and reports: the campaign plan and budget going in, and the results coming out. Tracking is set up before launch, so the report answers the questions your funder will ask.
Yes. We've worked on suicide prevention, reproductive health, and access to medicine, and we know the ad platform rules that come with them. Messaging is written with care and reviewed with your team before anything runs.
Bring your budget, your next big date, and your goals. We'll tell you what we'd do first.
