FTC Cheat Sheet

As sponsored influencer content becomes a more mainstream marketing strategy, the Federal Trade Commission (FTC) has ramped up enforcement of their rules regarding sponsorship disclosure. We’ve compiled a quick overview of those FTC guidelines so that your marketing remains compliant. While the significant value that sponsored content could bring your brand is attractive and exciting,…

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The Problem With Pitching

Infographic

Media outreach is tricky. What may seem like an easy target, often falls on deaf ears because journalists receive hundreds of email pitches every day. It can be difficult to cut through the clutter and make an impression. Nowsourcing put together this awesome infographic that shows what to do and not to do when reaching…

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Don’t Let Unplanned Home Hazards Spoil the Season

We recently got the word out to some of our bloggers about holiday safety with this infographic from Allstate. I was blown away with their own personal stories and a video of a cat batting at a lit candle in a holiday centerpiece. Now that I have two young boys, I am constantly worried about…

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