Full marketing program
Celebrate Fairfax
We ran Celebrate Fairfax's full marketing program: strategy, social media, advertising, email, and the website.
Monthly #CelebrateFairfax giveaways kept the community engaged between festivals.
Industries · Community organizations
Digital marketing for community organizations
Social, video, and events that bring the whole community out.
We work with chambers of commerce, festivals, arts organizations, and community nonprofits, many of them in our own backyard. We run their social media, make their videos, and promote the events that bring people together. We make digital make sense.
Community clients:
- Celebrate Fairfax
- Falls Church Chamber of Commerce
- National Cherry Blossom Festival
- Just Neighbors
- Our Stomping Ground
- The Leadership Center for Excellence
- Chattanooga Symphony & Opera
Sound familiar?
The problems we get hired to solve
“Everyone comes to the festival, but nobody follows us the rest of the year.”
A big event every year is easy to forget between events.
What we do: Year-round social with giveaways, partner spotlights, and countdowns that keep people engaged until the next one.
“Our members don't see what we do for them.”
Members renew when they can see the value: events, introductions, and visibility.
What we do: Social that promotes member businesses, events, and news, so the community sees the chamber at work.
“We're a small team with a big mission.”
Volunteers and a few staff can't also be the marketing department.
What we do: A partner that handles the content, the calendar, and the posting, with budgets that fit a community organization.
The work
Some of our community work
A county festival, a local chamber, a national festival, and the community nonprofits that make a place feel like home.
Chamber of commerce
Falls Church Chamber of Commerce
We create the Chamber's social media, keeping members and the wider Falls Church community up to date on events, new members, and local news.
National festival
National Cherry Blossom Festival
Video for the National Cherry Blossom Festival, including a sponsor video and video ads that ran on Metro.
Community nonprofit
Just Neighbors
Video for Just Neighbors, a Northern Virginia nonprofit providing immigration legal services, including a mission video and an event video.
Community events
Events that bring people out
Community events need someone to promote them before and capture them live. We've covered charity runs, art festivals, and plunges for retail centers like Mosaic District.
Client work shown with permission.
What we do
Everything under one roof
Take the whole program or the piece you need most. Most community organizations start with social or one big event.
Social Media
Year-round content, member and partner spotlights, giveaways, and event countdowns.
Content Creation
Event video, promos, recaps, and photography.
Digital Advertising
Paid social and transit ads that put your event in front of the whole region.
Influencer Marketing
Local creators who bring their followers to your event.
Web Development
Event and membership pages, with tracking for tickets and sign-ups.
AI Search Visibility
Make sure your event shows up when people ask AI what's happening this weekend.
Search and AI visibility
Show up when people ask AI what to do this weekend
People ask ChatGPT and Google AI for festivals, events, and things to do nearby. If your event isn't named in the answer, it's missing a crowd.
Answer engine optimization, run alongside traditional SEO, is how you grow AI visibility: structured content and clean site data, so the engines can find you, understand you, and cite you.
Why MtoM
Why community organizations work with us
- 01
This is our community too
We've been part of Northern Virginia's business and civic life for 15 years.
- 02
Budgets that fit
We scope work to what a chamber, festival, or community nonprofit can actually spend.
- 03
We promote and we capture
From the countdown before an event to the live coverage and the recap after.
Case studies
Before you book
Questions community organizations usually ask
We're a small organization. Can you work with our budget?
Yes. We scope the work to what you can spend and start with the piece that matters most, like social or a single event.
Can you promote and cover our event?
Yes. We plan the promotion before the event, cover it live, and turn it into a recap video and posts after.
Can you run giveaways and contests?
Yes. We plan and run social giveaways, including the official rules, so they're fair and compliant.
Do you work with chambers of commerce?
Yes. We run social media for the Falls Church Chamber of Commerce, promoting its members, events, and local news.
Let us help you turn clicks into clients.Book a 30-minute discovery call.
Bring your next event and your goals for the year. We'll tell you what we'd do first.
- 1We meet, and you walk us through your organization and your goals
- 2You get a proposal scoped to your budget, plus examples from organizations like yours
- 3We start with the event or channel that matters most