I was getting pretty frustrated with the Pinterest analytics for awhile now. It had never been fantastic and then it stopped working altogether- the cumulative numbers were all 0. There is nothing worse then running a report and including incorrect analytics that say zero.
Luckily Pinterest recently launched their new analytics and it is not only more robust, easier to navigate and more visually pleasing, but it appears to work correctly. Unfortunately the export is still only to CSV- we would like to see a PDF export too. Here are some of the things you can do with Pinterest Analytics:
- Discover how Pinterest works for you
- Learn more about your audience
- Act on pin insights- advice on how to increase impressions, etc.
- What device people are using when they pin your items