Public Relations

Client Profile – Appleseed Lane

We are so excited to be working with Appleseed Lane, a subscription box service that delivers hands-on, STEM-themed projects for children to your door each month. We know that STEM (Science, Technology, Engineering, Math) education is the future for our children, given the technological age that we live in, and our mission is to show moms that STEM…

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5 Ways to Prepare for a Media Interview

A media interview is an excellent opportunity to communicate information about your company. Keep in mind, however, that the job of the media is report news and tell a balanced story, not to promote your product, so it’s important to prepare a game plan and learn how to take control of the interview and integrate…

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How PR and Influencer Marketing Can Mix

There are many different ways to work with bloggers. In the parenting space, blogger promotions – where influencers are compensated to develop sponsored posts in their authentic voice – are on the rise. They are absolutely valuable when executed on their own, but adding a PR component to a brand’s campaign can increase the reach…

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How PR and Influencer Marketing Can Mix

There are many different ways to work with bloggers. In the parenting space, blogger promotions – where influencers are compensated to develop sponsored posts in their authentic voice – are on the rise. They are absolutely valuable when executed on their own, but adding a PR component to a brand’s campaign can increase the reach…

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