‘Mobilegeddon’ is Here: Is Your Site Ready?

Back in February we posted a head’s up about Google’s new mobile-friendly label, which the company has started attaching to smartphone search results to let consumers know from the get-go which sites play nicest on the platform. At the time, Google had been testing a new algorithm that would factor in a site’s mobile appeal…

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5 Benefits of Influencer Marketing

We speak with a lot of clients that are just learning about influencer marketing and they aren’t completely sure of why they should add it to their marketing plan and budget. They are often hung up on one metric- how many people will it drive to my website? That is definitely an important factor and…

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