Archive for February 2018
Strong Feelings on the Snapchat Redesign: A Lot of Hate, A Little Love
Snapchat users are not holding back on their opinions of the app’s new design. More than 1.2 million people have signed a Change.org petition asking Snapchat to go “back to the basics” and return to the old design. They complain that the update makes the app more difficult and confusing to navigate: There is a…
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How Businesses Can Use the Instagram Graph API
Over the last year, Instagram has started gradually rolling out new features to help businesses manage their organic presence on the platform. Starting in July, businesses could access to view organic insights and moderate comments through the Instagram Graph API. And two weeks ago, Instagram released new features to the API, allowing businesses to schedule…
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MtoM Launches New Women’s Lifestyle Brand
We are thrilled to announce the launch of our new venture: a women’s lifestyle maximization brand called and/life! The and/life app is now available on iPhone and Android – and without hyperbole, we can say that it will change your life in a lasting and positive way. What is and/life? MtoM is partnering with fitness…
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How to Avoid the ‘Dark Side’ of Influencer Marketing
When it’s done right, influencer marketing connects people in a meaningful way. It provides interesting and useful content, and it benefits brands, social media influencers, and followers. When it’s done poorly, it brings up serious ethical and legal questions. It confuses fact and fiction, and it makes social media users distrustful of the entire industry.…
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