What Brands Need to Know about Facebook’s News Feed Changes

Facebook is changing what you will see in your News Feed – but probably not in the way you expect. Instead of expanding its content offerings or advertising opportunities, Facebook is refocusing the News Feed to prioritize personal connections over content from publishers and marketers. In a January 12 post, Mark Zuckerberg wrote: We built Facebook…

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A “Snappy” New Instagram Update

Instagram is all about sharing life’s big highlights and perfectly edited images. But today, the platform launched Instagram Stories—a new feature that allows users to piece together the not-so-perfect moments of their day into a slideshow. Drawing tools and text allow even more creativity in how a story is told. And after 24 hours, it…

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