Connect. Influence. Engage.

Influencer Marketing, Social Media, Content Creation

Nearly 60%

of Marketers Will Increase

Influencer Marketing Budgets

in the next 12 months

What We Do

MtoM is an industry-leading digital agency specializing in Influencer Marketing, Content Creation, Social Media, and Digital Advertising. Over the past five years, MtoM has grown the team to include digital marketing innovators that have led the convergence of traditional public relations, social media, and influencer marketing. MtoM is one of the first agencies to prioritize research and measurement in every single campaign and has developed the one-of-a-kind MAX Influence platform to provide true ROI data.


Our digital media expertise is about utilizing top quality content to engage your target audience, influencers, and the brand to create conversations, recommendations, education, and enthusiastic brand followers that extend the social reach.


Influencer marketing, at its core, IS the voice of the customer. It’s the most powerful way to get a brand’s message to an interested audience in a relevant and authentic way. And MtoM’s Max Influence is the industry-leading influencer marketing platform.


We have a passion for creating incredible digital content. From videos to photography and graphic design- innovation is the key. Our content team utilizes the newest techniques to fuel engaging and strategic pieces for your digital marketing streams.

Clients & Case Studies

Allstate logo
The Grafton logo

Consumer Internet Video

Traffic Will Surpass


by the end of 2019

The Team


Christine Wilson
Founder & CEO


Tracey Harrington McCoy


Hannah Arky
Director of Digital Strategy


Diane Wells
Director of Digital Strategy


Isabel Rich
Creative Director


Logan Steele
Digital Strategist


Sam Dixon
Creative Strategist


Sorina Rosoiu
Creative Director


Mary Cieslak
Sr. Filmographer


Anthony Forte
Film Intern

Slack for iOS Upload (2)

Elizabeth Kerns
Digital Strategy Manager


Zoë Rankin
Digital Strategist


Brittany Skinner
Digital Strategist


Kate Hood
Influencer Strategist

Don't Miss Our Blog

“Did That Really Just Happen?” Social Media Crisis Management

By Diane Wells | September 23, 2014

We’ve all seen that one post, picture or tweet that made us ask, jaws dropped, “did that really just happen?” Social media problems arise every day for brands of all types. A company has the option to fix it or fall deeper into the black hole of crisis. According to Ozgur Alaz, author of Ozurg Alaz:…

Alex from Target

To Meme, or Not to Meme

By Diane Wells | November 12, 2014

This past week, a 16 year old named Alex became famous in ONE day.  Someone took a picture of him working and created a meme, dubbing him #AlexfromTarget. He now has over 500,000 Twitter followers and has even made an appearance on The Ellen Show. Target even embraced his new found fame, saying, “We heart Alex,…

Millennials Love These Three Words!

By Diane Wells | October 14, 2014

If you’re a part of the millennial generation then you probably know exactly three words I’m talking about. Need another hint? What comes to mind when I say “fall beverage”? If you haven’t guessed it, then let me direct you to its Twitter page: @TheRealPSL. That’s right, Starbucks created a Twitter account for their popular…

Is the Future of Video Vertical?

By Diane Wells | September 9, 2016

Whether you’re snapping a selfie or filming a video, most people naturally hold their phones vertically when capturing content to share on social media. (Who can be bothered to flip the phone horizontally?) While this approach makes professional videographers cringe, the shift from wide to tall is here to stay…and brands are getting on board. …

The Lifespan of a Social Media Post

By Diane Wells | July 12, 2016

  A big challenge when developing your brand’s marketing strategy is figuring out how often to post to different social media accounts. You want to optimize your posting to reach and engage your audience just enough to stay top of mind without being overbearing. It’s a tricky balance, and it’s even more complicated because every…

Serving up Social Engagement for a New Food Delivery Service

By Diane Wells | August 25, 2016

From chef-prepared eats to DIY dinners, there are lots of meal delivery services competing to win over consumers (literally). This Spring, our team partnered with Terra’s Kitchen on a series of Influencer campaigns to help raise brand awareness and drive sales for this newcomer with a fresh approach to healthy, seasonal cooking. The program kicked…

Baby Boomers

The Investigation of Two Generations on Social Media

By Diane Wells | September 16, 2014

Over the years, I’ve become a fan of investigative shows and thought I’d take a stab (pun intended) at writing my own report. My first target: social media across two generations. Investigative Report Subject: Frank Wells, Male, DOB: 8/26/1958, Baby Boomer generation Background info: My father joined Facebook about four years ago. He has almost…

Advertising Week 2014: Millennial Takeover!

By Diane Wells | October 21, 2014

MtoM’s CEO, Christine Wilson, and the rest of the Millennial team (myself included!) traveled to New York City for Advertising Week a couple weeks ago. We had a great time and learned so much from the many sessions. Thinking back to what stood out the most, it would have to be the word “Millennial.”  Whether the…

Why You Should Use Cinemagraphs in Facebook Ads

By Diane Wells | September 16, 2016

Not quite a photo, not quite a video, a cinemagraph is a captivating way to tell a story and bring your Facebook advertising to life. What is a Cinemagraph? To call a cinemagraph a GIF would be doing it a disservice, though it does refine the same fundamental idea. It layers a short, infinitely looping…

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