MtoM
How Marketers Can Understand Millennials: Dump the Stereotypes
While perusing MediaBistro earlier today (one of my go-to sites that’s always full of useful and helpful information,) I came across an interesting article: First Step For Marketers to Understand Millennials: Dump the Stereotypes. This headline stuck out to me because defaulting to stereotypes can happen so easily when a demo isn’t understood. But it isn’t…
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Catching Sexual Predators (Tracey’s Latest Article in Newsweek)
I want to share a link to my latest article in Newsweek because I think the topic is important to moms and parents everywhere: protecting our children from sexual predators. The crux of my article is a new mobile app called My Mobile Watchdog. This app allows parents to monitor their child’s cell phone activity…
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Free Family Movie at the Mosaic District Sunday Night!
More Language Stars news for our friends in DC! Sunday marks the first annual Language Stars Family Foreign Language Film Festival at the Mosaic District to expose children and their families to movies in other languages. The debut film, The LEGO® Movie, will be played in Spanish with English subtitles. If you’re in the area,…
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Language Stars: Back-to-School Open House Event
Language Stars, a client of MtoM that offers foreign language classes in five different languages, is hosting a bunch of great Back to School events this week. If you’re thinking about signing your children up for foreign language, we strongly encourage you to attend one of these events. Christine’s children attend the school and they LOVE it! Here’s a…
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Millennial Moms Survey Results Are In
MtoM recently conducted a survey of over 250 Millennial Moms to learn more about their social media habits, online shopping tendencies, and how they select brands. The results are in and you can download them to learn more about how to communicate and market to this emerging demographic. [hs_action id=”2554″]
Read MoreMtoM and Reality TV
At MtoM we work with a many producers and TV networks to help promote reality shows utilizing influencers and social media events to create buzz. We love creating spectacular premiere night Twitter parties that lead to trending topics and an increase in viewership in target demos. Last year the team was given the opportunity to…
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Washington Post Article
Our clients at MtoM keep our PR team pretty busy but when time allows Amy Clark spends time looking for good opportunities for MtoM in the press. We have been published on various tech and social media sites and I was very excited when we were given the opportunity to pitch a story to the…
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Post Mortem: World Cup & Social Media Advertising
Last night, Germany won the World Cup. They played consistently throughout the tournament and ended up with the cherished trophy after defeating Argentina in extra time. But perhaps even more interesting is this impressive fact about social media advertising from Business Insider: Advertisers are spending nearly as much on world cup social media campaigns as they…
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The Buzz About Millennial Moms
Wow- have you heard all of the buzz about Millennial Moms? It has been buzzing for awhile, but we are hitting a fever pitch as they move into an even more desirable age demographic and brands want to know how to connect with them. They are clearly a powerful group and there are key differences…
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We Are Speaking at M2Moms Conference 2014!
I am excited to announce that I will be speaking with Holly Hamann from TapInfluence again this year at the M2Moms Conference. This conference has become a major event for us each year and we are able to connect with amazing brands focused on the mom market, share research and best practices, and connect with…
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