Archive for April 2016
MtoM’s Christine Wilson to Speak at UVA’s McIntire School of Commerce
This Friday, MtoM founder and CEO Christine Wilson will return to her alma mater, the University of Virginia, to speak on a panel discussion during the 2016 Spring Symposium. The panel, “Analytics: State of the Art and Future Trends,” is focused on how business analytics are used in everything from social media to human resources.…
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Facebook News: Branded Content, Monetization & More
It’s been a busy month for Facebook. We can hardly keep up with all the news and rumors about the platform’s updates and upcoming developments. In case you missed them, here are a few stories that could have a positive impact on marketers and influencers. Branded Content Until earlier this month, Facebook prohibited marketers, media…
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Facebook Messenger Launches Chat Bots for Companies
If you’ve ever spent a frustrating 30 minutes trying to track down a company’s customer service phone number, or listening to interminable hold music while waiting to talk to a real person, Facebook is proposing a new solution. Last week, it announced an update to Facebook Messenger that allows companies to build chat bots to…
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Photo Fun with Foodie
Increase contrast, reduce saturation, change brightness! Photo editing can become a time-consuming ordeal, but it’s necessary to deliver an image that will stand out for a few seconds before being lost in the mass of content. The Foodie App has taken my lackluster pictures and turned them into perfectly balanced, vivid images with a click…
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The Future of Facebook: Career Recruitment & Virtual Reality?
In the world of social media, Facebook is an established veteran compared to newcomers like Snapchat or Pinterest. There are plenty of blog posts and think pieces that have come out in the last year or so that claim Facebook is dead. They point to user saturation and declining interest among millennials, and predict that…
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Snapchat is Growing Even Bigger with New Updates
If you’re over a certain age, it’s likely you didn’t really get Snapchat in the beginning. So it’s an app teenagers use to send each other photos that disappear after a few seconds? Huh. Why is this a big deal again? When did I get so old? (This was my reaction in a nutshell, so…
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