Archive for January 2015
Brand New! Snapchat Discover
http://youtu.be/UbOMqA2AOIk Snapchat announced today that the 9.0 version has been released and includes their new Discover feature. Discover provides news updates and content on channels from media partners such as CNN, Cosmopolitan, Daily Mail, ESPN, The Food Network, People, National Geographic, Yahoo! News, and more. There will be new content every day that will make discovery…
Read MoreTwitter News for Marketers
Here’s a heads-up for businesses that use Twitter to market their brands: there are some interesting changes coming to the Twitterverse, new features that will affect the way users interact with the popular social media platform while also providing some new advertising opportunities. A recent Visual.ly blog post by Lisa Hoover McGreevy offers some tips…
Read MoreWe Need More Ads!
That was the chant a few dozen hollered as I hastily ran from seminar to seminar during Advertising Week 2014. Though the conference was several months ago, I’m still cycling through what I learned both in and out of the discussions. The first morning, filled with events, people, fresh coffee, and delicious New York bagels, held more…
Read MoreWho Knows You Better Than Your Friends and Family? Facebook of Course.
We say it time and again in our digital ad seminars, Facebook knows you better than anyone. And now we know it is true based on the findings published Monday in a new study by the journal of the Proceedings of National Academy of Science. But wait, my mom must know me the best- she…
Read MoreA Spirited Conversation with Frederique Irwin
We were honored to have a Spirited Conversation with Frederique Irwin, the Founder and CEO of HerCorner. Our Spirited Conversations host Sharen Sellgren and MtoM’s Christine Wilson sat down with Fred at Lia’s in Chevy Chase in a private space in the back for a few drinks and good talk. HerCorner is a community of women…
Read MoreA Spirited Conversation with Ben Lieber
MtoM interviewed Ben Lieber, the founder and CEO of Potomac Law Group, a virtual law firm employing mostly women who need a more flexible schedule. Ben is also an underground poker player in the D.C. area and shared some of his background with me last Friday at Fuego, a noisy Mexican joint in Clarendon.
Read MoreA Spirited Conversation with Ben Lundin
MtoM had a great conversation with Ben Lundin at the Tabard Inn in D.C.- Ben is the founder and CEO of a start-up for new parents called Pacify. We learned so much from our conversation about the thought process behind launching a new business. Enjoy!
Read MoreWhat I Learned in 2014
Is there anything better than the endless lists that mark the end of one year and the beginning of another? Of course, we are resolving to eat better, exercise more, grow our business, etc. etc. We are also resolving to take the lessons learned in 2014 to heart and to share them with our clients…
Read More