Posts Tagged ‘PR’
5 Ways to Prepare for a Media Interview
A media interview is an excellent opportunity to communicate information about your company. Keep in mind, however, that the job of the media is report news and tell a balanced story, not to promote your product, so it’s important to prepare a game plan and learn how to take control of the interview and integrate…
Read MoreHow PR and Influencer Marketing Can Mix
There are many different ways to work with bloggers. In the parenting space, blogger promotions – where influencers are compensated to develop sponsored posts in their authentic voice – are on the rise. They are absolutely valuable when executed on their own, but adding a PR component to a brand’s campaign can increase the reach…
Read MoreHow PR and Influencer Marketing Can Mix
There are many different ways to work with bloggers. In the parenting space, blogger promotions – where influencers are compensated to develop sponsored posts in their authentic voice – are on the rise. They are absolutely valuable when executed on their own, but adding a PR component to a brand’s campaign can increase the reach…
Read MoreThe MtoM Minute: Amy Clark
Welcome to the second edition of the MtoM Minute! We’re excited to introduce you to our director of PR, Amy Clark. 1) Heels or flats? Flats. I don’t drive so I need to be able to walk! 2) What’s your favorite iPad app? Instagram. Check out #pugsofinstagram 3) If you could go bowling with any…
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