MtoM Blog
3 Reasons to Friend Your Mom
Two years ago, I made my mom her first Facebook profile. She reluctantly used it for a day before forgetting the password and making no attempt to recover it. Like taking your first steps, I realized I had to wait for her to embrace the idea. Now, she has the app on all her devices…
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More Great Video Content- Social Media Posting Frequency
I recently posted a blog about social media and blogging frequency because clients ask us about it all of the time. The post was very popular so I asked our intern, Chelsea Duffe, so create a short video using Adobe Voice with the content and she did a fantastic job. Check it out!
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Yahoo Introduces Motion Ads to Enhance ‘Brand Storytelling’
Anyone that’s heard me talk about content marketing knows how important storytelling is when it comes to making an impact on the consumer. The same is true with advertising and Yahoo just introduced a very compelling new ad format that helps bring storytelling to a new level. The digital company released Motion Ads a couple months…
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Why Influencer Marketing Is Important to Your Brand — Webcast
Join Us For a Webcast Presented by Christine Wilson, Founder & CEO, MtoM Consulting Tracey Harrington McCoy, VP of Digital, MtoM Consulting Wednesday, June 4th at 12 noon EDT [hs_action id=”2365″] This webcast will teach you all about Influencer Marketing and how to do it effectively on any budget. Influencer marketing is the most powerful…
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The Modern Mompreneur and Real Life Style
I had the privilege of attending my second Modern Mompreneur event today in Bethesda. It is well worth the drive and going “all the way” to Maryland to get together with this incredible group of mom entrepreneurs that are running amazing businesses. The engaging presentation today from Lani of Real Life Style showcased the Five Power Outfits…
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Nielsen’s Expands Twitter TV Ratings — Now Includes Demographic Info
Twitter impacts TV viewership: it’s been proven and documented and many TV studios and production companies are taking advantage. And to help capture all the metrics and views, Nielsen has expanded its Twitter TV ratings to include demographic information. As TechCrunch reports: “This new feature, delivered overnight for over 250 U.S. TV networks, will allow…
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Recommended Frequency for Posting to Social Media and Blogs
We have a lot of clients that aren’t sure how often to post on each social media platform or how much of a commitment they need to make to have a successful blog. A potential client recently told me that she was afraid to add a blog to her website because she just didn’t have…
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5 Benefits of Influencer Marketing Told Via Adobe Voice
I recently discovered Adobe Voice when my father did a fun video about our family dog. It was funny and visual and took him about 10 minutes on his iPad. Of course I had to check it out and try it myself. I decided to cover the 5 Benefits of Influencer Marketing blog post that…
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Mother’s Day Social Media Review: The Brands That Did It Right
While scrolling through Facebook on Mother’s Day, I saw a fantastic mix of friend photos and brand updates. As most social media marketers know, holidays provide brands a great opportunity to create original content for their audience–and it’s always fun to see what all the different brands create. Here are a few I loved: Oreo Coke Plum…
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The State of Motherhood for Mother’s Day
We at MtoM are in various stages of motherhood, from pregnancy to toddlerhood, to school aged children. We have one thing in common- we all want a little rest and relaxation! Here are some fun facts about motherhood for this Mother’s Day!
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