5 Benefits of Influencer Marketing Told Via Adobe Voice

I recently discovered Adobe Voice when my father did a fun video about our family dog. It was funny and visual and took him about 10 minutes on his iPad. Of course I had to check it out and try it myself. I decided to cover the 5 Benefits of Influencer Marketing blog post that I did earlier this year since it is so important for people to understand if they are going to add it to their marketing mix. Since I already had the content and the images were easy to find on Shutterstock and in my own campaigns, it only took me about 5 minutes to prepare. And voila…

I see lots of benefits to using Adobe Voice- mainly for the effectiveness and simplicity and the need to create video content. One thing I do find a little annoying is that you can only link to the video or embed it. I would like the option to download the file. I think this would be a great introduction to product for pr outreach emails and obviously for social media content. I look forward to trying it more and implementing it for clients. Unfortunately I will have to “borrow” my son’s iPad for a little longer since I have an original that doesn’t have iOS 7.

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